Hazera opens new high-tech R&D tomato greenhouse

Hazera’s new high-tech R&D greenhouse, unveiled last week in Made, the Netherlands, marks a significant milestone in the company’s ambition to become a leader in the high-tech tomato industry. The nearly 5-hectare facility, located next to Hazera’s headquarters, will serve as a cutting-edge hub for research and development.


This investment, supported by Limagrain’s vegetable seed division, aims to enhance Hazera’s research capabilities, focusing on developing tomato varieties with strong disease resistance (particularly to ToBRFV), high yield and excellent taste.

The official opening was done by the Mayor of Made-Drimmelen. From left to right Elad Shalit (Hazera), Gilles Gay (Limagrain), Mayor of Made-Drimmelen Mr. Scholtze, Milena Vulcheva (Deputy CEO Hazera) and Mary van Laar (Hazera)

The greenhouse is repurposed from an existing commercial operation, which aligns with Hazera’s commitment to sustainability. This facility will also allow Hazera to refine its breeding techniques and accelerate the development of innovative tomato varieties that meet evolving market needs. By leveraging advanced technology and expertise in breeding, Hazera aims to help growers overcome challenges and improve the quality of their crops.

The Netherlands, as a hub for high-tech tomato production, provides the ideal setting for this initiative, and Hazera envisions its new greenhouse as a vital tool for driving innovation and growth in the global high-tech tomato market.

Big thanks to the team
After the presentations and a tour of the greenhouse, we had the opportunity to discuss the future of tomato breeding in person with our partners. We also took the time to express our heartfelt thanks to the dedicated team of employees and contractors who worked on the construction of the new greenhouse.

Ready for the future
“This new greenhouse demonstrates our commitment to sustainability and efficiency, as well as extension of business operations”, says the new appointed Deputy CEO Milena Vulcheva. “We are incredibly grateful to everyone who contributed to this intensive period. This is a key milestone in our drive for innovation and ambition to become a leader in the high-tech tomato industry. Together with our partners worldwide we will build a sustainable future.”

A fresh boost for the region of Made
“The acquisition and renovation of André van Zeijl’s greenhouse by Hazera provides a fresh boost to Plukmade” according to Mayor Scholtze of Made-Drimmelen. “Since 1999, Hazera has had its operations in Made, and this expansion further stimulates local employment and commercial activity. It is something we, as a municipality, are proud of.”

For more information, please contact:
www.hazera.com / or check our social channels

HAZERA: Growing Together
Hazera Seeds is a global company that develops, produces, and commercialize  seed varieties and is a global leader in the seed industry. Hazera has headquarters in both the Netherlands and Israel and operates subsidiaries in 11 countries, together with a distribution network serving over 130 markets.
Hazera is part of the Limagrain Group, an international farmers’ cooperative based in France. Limagrain has grown into the largest seed company in Europe, specializing in vegetables, field crops and cereals. The vegetable seed division at Limagrain is the largest in the industry

Explore Hazera’s latest product range and visit our International Open Days 2024 in week 39, the Netherlands ‘Connect your senses’

Growers and industry partners  are warmly welcomed to Hazera’s large demo field. Here you can find the complete range of field vegetables, including those of our sister companies Vilmorin and HM.Clause. The tent also shows the top varieties in various fruit vegetables. On the field, our product managers and cultivation specialists will be happy to update you on our latest developments. It is the place to exchange experiences with professionals from more than 50 countries and to see automatic planting and harvesting demonstrations.


The highlights at a glance:

Onion – High yield, high quality!

Hazera is an important supplier of hard onions for storage. In the field you will find the new top varieties 37-136, Nico, Storo, Rondo & Prospero, the long day segment with an very strong bulb,  storage quality and a high yield potential.

Successful leek portfolio

Our yield increaser Vigora is central to our leek field: a flexible variety, well adapted to stressful conditions. Suitable for the fresh market and very strong performance for processing. Also special attention for Signora: a leek variety with a very strong disease resistance package. In addition to these 2 new commercial varieties, we also show you our newest varieties in development.

Brassicas – Reliable quality in a changing environment

Our environment and consumer preferences are constantly changing and Hazera breeding offers solutions for these diverse market needs with our new and established varieties! Take a look at white cabbage 17-1856: a promising versatile cabbage for summer and early autumn production. Suitable for short storage and strong against thrips. We also present you 14-712. A new and excellent Savoy cabbage. The combination of FoC and Xcc resistance makes this variety unique. With very dark green blister heads. Pointed cabbage Earl is also a cabbage that deserves attention: a very uniform, high-yielding summer variety. The new cauliflower varieties 10-1283 for the fresh market and Icerok for the industry are also in the field; a rock-hard cauliflower for the production of florets.

Four new varieties can be seen in the broccoli. This makes it possible to significantly improve the harvest percentages. The very early variety First Lap is strong against cat’s eyes and is widely available. HMC35536 is for the summer and early autumn and is also in the ring trials this year. In addition, growers can get to know Hyb9376 and a new calebrini variety (Hyb0857) for stem broccoli.

Radish

Special attention is also given to our extensive radish range. Including of course the winner of the Albert Heijn grocery store consumer best product of the year winner: Purpella & Whitella. But also newcomer 34-569: a red new round hybrid for indoor cultivation. With a firm, pure white interior for both bunch and pre-packaging, Radish Pepito and Resito will be two of our recommended radishes.

Tomatoes that work for you

Hazera also presents the ToBRFV-resistant tomato varieties in the tent. Such as the snack tomatoes Pendragon and Windsor: both with a long shelf life, a crunchy bite and a high yield potential. Both varieties are suitable for high-tech growing conditions or mid-tech greenhouses.

Watermelons – top quality

Meet our mini seedless watermelon Exotica. This variety was presented as part of the assortment during the Fruit Logistica Innovation 2024: Exotica is a handy size seedless mini watermelon, with a long shelf life, traditional taste and a great color & crunchiness.

Cucumber

Hazera has a long tradition in cucumber breeding. As one of the first companies in the world to develop short cucumbers, we are busy innovating, improving and gradually expanding to more cucumber varieties, such as the long Dutch cucumbers & baby cucumbers. During these open days we put our baby cucumbers in the spotlight.

And not to forget; our (lamb’s) lettuce, (curly)endive, fennel, celery & carrots…

There is plenty of attention for the leafy vegetables with an extensive range of iceberg lettuce, butterhead lettuce and romaine lettuce and (curly) endive. There is also an extensive range of lamb’s lettuce (in which the different leaf shapes can be compared with the main variety Audace). In the carrots, the focus is on Northern Europe. Here are the varieties for the deep-freeze industry, the large carrots for cutting, the baby carrots and the storage carrots (Nantes and Berlicum). There are also new zucchini varieties  to be seen in the field.

In short, plenty to see and experience. “Connect your senses” on our demo field. We are happy to welcome you and to show you around and tell you about our wide range of varieties.

Event Details:

Dates: 24-25-26 September 2024, every day from 10.00-17.00
Location: Kanaalweg 16 Warmenhuizen, the Netherlands
More information: www.hazera.com/opendays

For more information, please contact:
Caroline Schonck
Marcom manager
communications@hazera.com / www.hazera.com or check our social channels